Posts Tagged ‘Arts Marketing’
Average Number Of Actions Taken After Mobile Searches By Category, Q4 2012 [CHART]
US smartphone users averaged 2.20 actions after conducting a mobile travel search.
Read MoreYelp Reviews & Small Businesses [INFOGRAPHIC]
This infographic from Merchant Warehouse illustrates Yelp reviews affect on small businesses.
Read MoreNorth American Sponsorship Spending By Type, 2011-2013 [TABLE]
Sponsorship spending, at $19.2 billion, will comprise 14% of total marketing spending in North America in 2013.
Read MoreMuseum Marketing [PRESENTATION]
Pew Internet & American Life project presentation that takes a look at museum marketing and how arts organizations are using online communications.
Read MoreTop Customer Touchpoints For Local Engagement, February 2013 [TABLE]
Websites remain the primary means brand marketers have to engage customers locally, with 86% citing the corporate site as part of their local engagement strategy.
Read MoreNegative Effects Of Technology On The Arts [CHART]
The majority of arts organizations thought that mobile devices, ringing cell phones and texting create significant disruptions to live performances.
Read MorePositive Effects Of Technology On The Arts [CHART]
Arts organizations tend to agree with the notions that the internet and social media have increased engagement and made art a more participatory experience.
Read MoreArts Organizations' Use Of Technology For Staffing & Recruiting [CHART]
Eighty-eight percent of arts organizations post job openings online and on social media.
Read MoreWhy Some Arts Organizations Don't Use Social Media [CHART]
Less than 4% of arts organizations are not currently using social media.
Read MoreValue Of Social Media To Arts Organizations [CHART]
58% of the arts organizations that use social media believe social media is worth the time their organization spends on it.
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