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Posts Tagged ‘Apparel Marketing’

Beyond Social Media Podcast: Google's New Linking Rules & Kickalicious Scores! [VIDEO]

This episode: This episode: Hanes’ Undercover Color; Social CEOs; Google’s linking rules; Kickalicious viral video; White House robots Hangout; B H Photo’s marketing.

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Millennials' Preferred Shopping Method By Product Category, February 2013 [CHART]

Among those who purchased electronics and sports equipment/accessories, 38% and 45%, respectively, said they preferred buying these items online.

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Products LGBT Smart Phone Users Have Purchased On Mobile Device, May 2013 [TABLE]

15% of LGBT smartphone owners and the same percentage of tablet owners purchased hotels via their respective devices in the preceding three months.

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Beyond Social Media Podcast: Mizuno Filibuster Shoes, Clorox Thinks Dad's Are Dolts & Google Glass' Earned Media Strategy [VIDEO]

This episode: Texas state Senator Wendy Davis’ Mizuno filibuster, Clorox dissing dads & Google’s earned media strategy for Google Glass.

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Global Facebook Advertising Performance Metrics By Industry, March 2013 [TABLE]

For overall Facebook ads served by industry, sports cost by far and away the most, at a CPM of $9.08.

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Global Facebook Cost Per Like By Industry, March 2013 [TABLE]

General retail and telecommunications had the most success generating page “likes,” at a rate of 0.11% and 0.10%, respectively.

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Facebook Ad Performance By Industry, Q1 2013 [CHART]

Telecom (0.919%) and publishing (0.79%) brands are leading the charge in Facebook click-through rates.

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Facebook Ad Performance By Industry, Q1 2013 [CHART]

Telecom (0.919%) and publishing (0.79%) brands are leading the charge in click-through rates.

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Products Researched & Purchased On A Tablet, March 2012 [TABLE]

A survey from the Online Publishers Association compared product research with product purchase by category among tablet users in March 2013.

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Tablet Ad Categories To Which Users Are Most Likely To Respond By Gender, January 2013 [CHART]

The content that beauty consumers devour in magazines are ripe for the interactive opportunities that tablets can provide.

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