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Posts Tagged ‘Android’

Average CPM For Mobile Real-Time Bidding Ads By OS [CHART]

Though the average iOS eCPM declined slightly from $0.91 to $0.80 from April to June, it was still nearly double that of Android-based inventory.

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Mobile Real-Time Bidding Ads By Device [TABLE]

Tablet and mobile RTB volume worldwide more than doubled vs. the prior quarter, with tablet volume up 472%.

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Email Client Market Share [INFOGRAPHIC]

In this infographic, Litmus breaks down the market share of the most popular email clients.

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American Smart Phone User Share By OS, 2010-2014 [CHART]

This is up 6 percentage points over 2011 and will continue to rise throughout the forecast period, nearing 50% of the total smart phone market by 2014.

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Millennials vs. Boomers: Paid Video Content Consumption By Device [INFOGRAPHIC]

As paid video content becomes more available via different channels, tablet and wireless phone viewing of paid video has increased from 2011 levels, while viewing via PC/Mac has decreased.

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German Smart Phone Users By OS, Q1 2011 & Q1 2012 [CHART]

Smart Phone users in Germany made a mass exodus from Symbian to Android between Q1 2011 and Q1 2012.

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US Teens' Time Spent Online By Device [CHART]

A May study of US teens by security firm McAfee, for example, showed that teen internet users reported spending 13.5% of their online time on their smartphone.

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Business Or IT Pros Worldwide Who Own Or Intend To Buy A Tablet [CHART]

Almost double the number of respondents owned iPads vs. Android devices.

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Tablet Ownership Among Business & IT Pros Worldwide

74% of business professionals and 69% of IT staff owned tablets.

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Time Spend With Mobile Apps vs Mobile Web [CHART]

According to Nielsen, US Android and iOS app users spent 101 billion minutes per month with their apps in March 2012, more than double the amount from a year earlier.

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