Posts Tagged ‘Amazon’
How To Retain Unsubscribing Customers
Amazon Audible has created an unsubscribe process that saves customers elegantly and serves as an excellent example for any subscription-oriented business.
Read MorePandemic Video Streaming By Platform
Business Insider Intelligence surveyed American adults about their video streaming choices while cooped up at home during the COVID-19 pandemic.
Read MoreVoice Technology’s Role During COVID-19
This first episode of the Voice Talks video podcast discusses the role voice technology is playing during the COVID-19 pandemic.
Read MoreSocial Media Channels By Mood
58% consumers report feeling curious and in a mood to learn when using the open web, while more are happy and upbeat when using walled gardens like YouTube, Amazon, Facebook and Instagram.
Read MoreSearch Ad Revenue Share, 2017-2021 [TABLE]
Google’s position as the search advertising leader in the US is on solid footing, according to eMarketer’s latest US digital ad spending estimates. This year, Google will net more than 73% of US search ad spending, down less than 1 percentage point since 2018.
Read MoreWhy Retailers Advertise On Amazon [CHART]
According to a survey of US retail marketers conducted by Nanigans and Advertiser Perceptions, the top reason cited for advertising on Amazon was strong performance and ROI.
Read MoreDigital Ad Revenues By Company [CHART]
Facebook released better-than-expected results on July 24, reporting $16.9 billion in revenues, 1.59 billion in daily active users (DAUs), and $7.05 in average revenue per user (ARPU). This came just as the company was fined a record-setting $5 billion by the Federal Trade Commission (FTC) as a result of the 2018 Cambridge Analytica scandal.
Read MoreTop Mobile Apps, 2019 [CHART]
Of the 15 most popular mobile apps, Google owns seven of them; Facebook owns three and Apple only one.
Read MoreOnline Shoppers' First Destination [CHART]
Three-quarters of online shoppers say their online purchases are largely pre-planned (20% say they’re all pre-planned, 55% say many are pre-planned).
Read MoreAmazon Search Depth [CHART]
One of the benefits of Amazon is that a shopper is rarely starved for choice. Yet, despite being presented with pages of options during a search, almost half (45%) of shoppers say they typically don’t scroll past the second page of results, per a report from Feedvisor.
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