Search results for: millennials
Generation X [INFOGRAPHIC]
This Generation X infographic reflects many of the attitudes of the generation sandwiched between the Baby Boomers & Millennials.
Read MoreMarketing Reports, Surveys & Polls For February, 2019
Marketing reports for February 2019 including Oscars & Super Bowl viewerships; Buffer’s vertical video report; Slack’s collaboration study; TikTok downloads; Pew telephone response rates; MIT’s artificial intelligence trends analysis; Backlinko’s content study; 2019 hiring trends; LinkedIn, Twitter & Tinder user numbers; digital camera sales; and 209 more reports.
Read MoreGeneration X Purchase Influencers [CHART]
TV ads edge recommendations from friends and family as the top influencer of purchases for Gen Xers (born 1965-1981).
Read MoreConsumer Spending By Generation [TABLE]
Gen Xers had the highest average income before taxes last year, of roughly $95k, according to the latest annual Consumer Expenditure Survey from the Bureau of Labor Statistics, and they averaged the most spending, too.
Read MorePodcast Listeners' Attitudes Toward Ads [CHART]
More than one-sixth (17%) of the US population listens to podcasts on a weekly basis, and it seems that weekly podcast listeners are tuning in more often than they used to.
Read MoreMarketing Reports, Surveys & Polls For January, 2019
Marketing reports for January 2019 including 2019 Edelman Trust Barometer; Gartner’s Enterprise AI Growth report; BuzzSumo’s B2B Content analysis; AWeber’s 2019 Email Marketing Statistics; Pew’s Generation Z Research; Hot Jobs of 2019; and 157 more reports.
Read MoreGeneration Z Is Stupid
Why are they called Generation Z, anyway? And who gets to name them? How do they get named? There is a more appropriate name for them.
Read MoreGeneration X Smart Speaker Users, 2017-2018 [CHART]
This year, eMarketer expects 16.5 million Gen Xers in the US will use a smart speaker.
Read MoreMillennial Smart Speaker Users, 2017-2018 [CHART]
This year, 24.9 million US millennials will use a smart speaker. That’s more than a third of the millennial population.
Read MoreMarketing Reports, Surveys & Polls For December, 2018
Marketing reports for December 2018 including the 2018 AI Index; Sprinklr Social Trends Survey; Pinterest 100; Reddit 2018 Year In Review; Pew Research’s news consumption preferences; 2018’s most downloaded iOS apps; Trust in Google’s Featured Snippets; Google’s role in filter bubbles; Moz’s 7 search ranking factors; Gallup’s perceptions of honest & ethical professions; Loup Venture’s Annual Smart Speaker IQ test; How Millennials Shop; onalytica’s Brand Influencer Partnerships; Pew Research’s Artificial Intelligence & Future of Humans; Innovell’s Major Trends in Paid Search; and 116 more reports.
Read More