Web Development
B2B Website Traffic Sources For SMBs, 2012 [CHART]
Social remains a small part of the larger traffic picture for most of the B2B SMBs studied, accounting for 1.9% of total traffic.
Read MoreSmall Businesses & Natural Disasters [INFOGRAPHIC]
74 percent of American small businesses do not have any disaster plan, while 84 percent do not have disaster insurance.
Read MoreFactors Contributing To Inbound Marketing Success, February 2013 [CHART]
HubSpot has found that virtually all of its customers experienced an increase in traffic since using HubSpot, with a plurality (25.1%) attributing that increase to blogging.
Read MoreMost Influential Sites On Purchase Decisions, December 2012 [CHART]
86% of influencers blogged regularly, and more than half operated between two to five blogs.
Read MoreTop Channels For Local Marketing Success, February 2013 [CHART]
Senior marketers are lukewarm about mobile’s importance to their local marketing agendas.
Read MoreImmediate vs. Long-Term Transformational Marketing Data, November 2012 [TABLE]
Marketers most commonly saw Immediate Opportunity (defined as useful within the next 12 months) for customer profile data, web data and location data.
Read MoreBest Channels For Generating Customer Data, October 2012 [CHART]
As of October 2012, 49% of marketers said website analytics were the best source of customer data; 19% cited data from email campaigns and 12% said social media data.
Read MoreSelect Social Media User Demographics, February 2013 [CHART]
Facebook, which (surprise!) ranks as the most popular social network, used by 67% of respondents, proves particularly appealing to women (72%).
Read MoreMarketing Channels Important To Women Entrepreneurs, 2013 [CHART]
54% of female business owners say their website is very important to their 2013 marketing investment plans, and another 31% say it’s somewhat important.
Read MoreWebsite Phone Call Conversion Rates By Industry, February 2013 [CHART]
Home services companies had by far the highest conversion rate, of 11.7%, while e-commerce businesses had the lowest, at just 0.2%.
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