Web Development
Top Retail Website Load Times, July 2013 [CHART]
The median load time for home pages of the top 500 US retail websites continues to slow down, climbing to 7.72 seconds during the Summer from 7.65 seconds in the Spring of this year, and far above the ideal load time of less than 3 seconds.
Read MoreBenefits Of Integrating Real-Time Social & Curated Content Into Websites, July 2013 [CHART]
Among the 73% of respondents who reported integrating social media apps into their websites, virtually all (95%) cited some benefit.
Read MoreTop Analytics Tools Companies Pay For Worldwide, 2012 & 2013 [TABLE]
Fewer marketers were interested in customer survey data and third-party market research.
Read MoreMarketers' Real-Time Marketing Plans By Channel, April 2013 [TABLE]
Email was the No. 1 channel where marketers sent out real-time personalized messages, used by 55% of respondents.
Read MoreImportance Of Dynamic, Personalized Content By Channel, July 2013 [CHART]
About three-quarters of North American marketers believe real-time personalization is very important to their organization, and another 1 in 5 find it of moderate importance.
Read MoreAverage Share Of Retail Website Referral Traffic From Social, February-April 2013 [CHART]
Among all traffic sources, search engines dominated, leading 35.5% of traffic to retailers, followed by direct web browsing (33.9%), referrals (18.4%) and email (8.7%).
Read MoreMost Effective vs Most Difficult B2B SEO Tactics, June 2013 [TABLE]
B2Bs’ ratings of most effective SEO tactics were similar to B2Cs’, as updating website content was No. 1 and original content came in just above keyword management.
Read MoreMost Effective & Most Difficult B2C SEO Tactics, June 2013 [TABLE]
Updating website content came out on top as the most important SEO undertaking, cited by 50% of marketers.
Read MoreTop Data Capabilities Of Tag Management, May 2013 [CHART]
64% said tag management systems’ most important data capability was providing a managed service for collecting and segmenting data.
Read MoreTag Management Benefits, May 2013 [CHART]
Nearly three-quarters said improved analytics implementations was a benefit of tag management systems.
Read More