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Podcast

Share Of Video Interactions By Social Network [CHART]

The share of video interactions increased for Facebook and decreased for YouTube.

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Share Of Video Posts By Social Network [VIDEO]

The recent trend is clearly showing that content marketers are directly uploading video content to Facebook, meaning that Facebook is retaining the traffic at the expense of YouTube.

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Influence Of Social Networks On Purchase Path By Funnel Position [VIDEO]

YouTube is strongest at both introducing new products and helping to close the sale in the last stage.

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Commercial Drone Use For Weddings [VIDEO]

During Episode 56 of the Beyond Social Media Show, David Erickson discusses a a Quartz story about the use of drones by wedding videographers.

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Greenpeace Brandjacks LEGO & Shell Oil [VIDEO]

During Episode 56 of the Beyond Social Media Show, David Erickson discusses Greenpeace’s amazingly well-executed brandjacking video of LEGOs in it’s criticism of the brand’s partnership with Shell Oil.

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How Organizations Handle Content Development [VIDEO]

44 percent of brands have hired a social media leader to manage content production.

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L'Oreal Quickly Dumps World Cup Viral Beauty After Facebook Post [VIDEO]

L’Oreal’s dumps Axelle Despiegelaere mere days after signing the beautiful Belgium World Cup fan whose photo went viral.

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Generations' Work Relationships [PRESENTATION]

68% of Millennials said they would sacrifice a friendship with a colleague if it meant getting a promotion.

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Friskies' Dear Kitten Viral Video [VIDEO]

Friskies collaborated with Ze Frank to narrate a commercial and with BuzzFeed to provide the launch platform that ultimately resulted in more than 13.5 million views…and counting.

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Attitudes Of American Pinterest Users Toward Promoted Pins, March 2014 [VIDEO]

Nearly three-quarters of 15-and-older users who had logged on to Pinterest at least once in the past month were either neutral toward promoted posts or didn’t mind them.

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