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Amazon.com Customers By Zip Code [MAP]

In October 2012, Amazon.com had over 103 million visitors from the U.S., according to compete.com. Who are these U.S. consumers and where do they live?

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Connected TV Behavior By Generation [INFOGRAPHIC]

43 percent of consumers now connect to the web with their TVs.

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US Technology Adoption By Platform, 2010-2016 [CHART]

The overall online penetration rate in the U.S. has stabilized at 79 percent.

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92% Of Consumers Share Mobile Video Clips [PIC]

63 percent of digital video screening on mobile phones does not happen on-the-go, but rather at home.

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Mobile Cyber Monday Ad Metrics, 2011 vs 2012 [CHART]

MediaMind’s platform served 46.2% more standard mobile banner, video and rich media impressions on Cyber Monday in 2012 than 2011.

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Most Socially-Engaging TV Genres, January-November 2012 [CHART]

Sports (31%) and reality (17%) are the primary genres generating social TV buzz, combining to account for about half of social TV conversations.

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Anticipated Smart TV Market Growth, January 2013 [TABLE]

19% of homes will have a Smart TV this year.

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Christmas Day Smart Device Activations, 2012 [CHART]

17.4 million smart devices (iOS and Android) were activated worldwide on Christmas Day, more than 4 times the baseline average of 4 million from the first 20 days of the month.

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eBook vs Printed Book Readership, December 2011 vs November 2012 [CHART]

The proportion of Americans aged 16 or older who claim to have read a printed book in the past 12 months has dropped to 67% from 72% a year earlier.

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Purchase Influence Of Online Reviews By Demographics, December 2012 [CHART]

78% of online Americans aged 18-64 agree that online reviews help them decide whether or not to purchase a product.

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