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Percentage Of Web Traffic From Mobile Devices, Q4 2011-Q4 2012 [CHART]
The percentage of website traffic coming from mobile devices jumped from 17.5% in Q3 2012 to 23.1% in Q4 2012.
Read MoreSponsorship Spending, 2009-2013 [CHART]
Total global corporate spending on sponsorships is slated to increase by 4.2% this year to $53.3 billion.
Read MorePreferred Social Logins, Q4 2012 [CHART]
Facebook was once again the leading option in Q4 2012 for social logins.
Read MoreTime Spent On Mobile By Activity, January 2013 [CHART]
The top activity, texting, occupies 14.1% of consumers’ mobile time.
Read MoreSocial Support Best Practices [VIDEO]
This webinar explains the Twitter and Facebook channels of support, empowering users of Zendesk to connect with customers directly through these social media channels.
Read MoreOnline & In-Store Holiday Purchase Influencers, January 2013 [CHART]
Pinterest and Twitter influenced online and in-store purchases for just 1 in 10 shoppers surveyed, with Facebook garnering only slightly more interest.
Read MoreB2B Sales Presentation Tools, January 2013 [CHART]
While visual content is proving its worth in e-commerce & Facebook posts, visual components are often lacking in B2B sales conversations.
Read MoreFinal Holiday Purchase Decision Factors, January 2013 [CHART]
The vast majority of consumers based their final holiday purchase decisions on factors such as price, including promotional offers (85%), free shipping (85%), and merchant reputation (78%).
Read MoreConsumer Electronics Buyers' Preference For Consumer Reviews By Review Type, January 2013 [CHART]
When it comes to purchasing consumer electronics (CE), the vast majority (94%) of buyers conduct at least a single activity to form an opinion about a product, and searching for reviews online is the primary way they seek out product opinions, reading an average of 11 reviews before choosing a product.
Read MoreSmart Phone Behaviors By Parents & Childless, January 2013 [CHART]
Smartphone users with children under 18 in their household are more likely than those without to use their devices for a variety of activities.
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