Video
Influence Of The Internet On CPG Brand Decisions By Generation, March 2013 [CHART]
A slight majority of 18-34-year-olds shoppers download coupons from online sources, whether they be manufacturer websites (53%), retailer websites (53%), or couponing sites (55%).
Read MoreAdvertising Click-Through Rate Benchmarks, March 2013 [CHART]
Social and mobile gaming ads generate an average click-through rate (CTR) of 3%.
Read MorePerceptions Of Permission Marketing, March 2013 [TABLE]
77% of marketers believe that a consumer purchase does constitute marketing permission.
Read MoreOnline Shopping & Personalization, March 2013 [TABLE]
53% of shopping surveyed believe that retailers who personalize their shopping experience provide a valuable service, while 4 in 10 say they buy more from retailers who send them personalized emails.
Read MoreWealth Distribution In The US [VIDEO INFOGRAPHIC]
This video about wealth distribution in the US is a superb example of how to create a video infographic.
Read MoreFacebook Spam [VIDEO]
Facebook spam is becoming a serious logistics problem for Facebook page managers. In this short webcast, David Erickson demonstrates Facebook Spam using the e-Strategy Facebook page.
Read MoreMoedls: Mobile 3D Scanning App [VIDEO]
Moedls is a 3D scanning app you can use on your iPhone or iPad for $300 instead of the thousands of dollars you’d have to pay for industrial scanners.
Read MoreTen Most Popular e-Strategy Trends Posts For February [LIST]
These are the ten most popular marketing statistics posts at e-Strategy Trends for the month of February 2013.
Read MoreMuseum Marketing [PRESENTATION]
Pew Internet & American Life project presentation that takes a look at museum marketing and how arts organizations are using online communications.
Read MoreTop Customer Touchpoints For Local Engagement, February 2013 [TABLE]
Websites remain the primary means brand marketers have to engage customers locally, with 86% citing the corporate site as part of their local engagement strategy.
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