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Frequency With Which College Students Find Deals On Mobile Devices, November 2012 [CHART]

Nine out of 10 college students reported using their phones to scour for deals, coupons and specials; just 10% said they never did so.

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Volume Of Tweets By Political Event [TABLE]

In the two days following Obama’s re-election on Nov. 6, there were nearly 14 million Tweets from people expressing their reaction.

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Twitter Sentiment During Final Weeks Of 2012 Presidential Campaign [CHART]

From September through November, Romney was consistently the target of more negative reactions than was Obama.

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Political Events For Which Sentiment On Twitter Was Similar To Polls [TABLE]

Of the eight events that the Pew Research Center tracked since the beginning of last year, there were two when the reaction on Twitter paralleled public opinion.

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Conservative Sentiment On Twitter Compared To Polls [TABLE]

The reaction on Twitter to Obama’s second inaugural address and his 2012 State of the Union was not nearly as positive as public opinion.

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How To Do A Comedy Promo Trailer: Louis C.K.'s HBO Oh My God Special [VIDEO]

This is a great example of how to do an effective promotional trailer for a comedy special. Louis C.K. pokes fun at the conventions of the traditional promotional trailer.

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Liberal Sentiment On Twitter Compared To Polls [TABLE]

In some instances, the Twitter reaction was more pro-Democratic or liberal than the balance of public opinion.

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YouTube One Channel [VIDEO]

YouTube is rolling out their One Channel redesign to help your branding work across devices and to help reach out to non-subscribed viewers.

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Facebook's Updated Newsfeed [VIDEO]

Facebook is updating their newsfeed feature to be more image-centric. Here’s a preview.

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Technology Adoption Trends, March 2013 [CHART]

Tablets will become the primary computing device for college-age students and younger, supplanting laptops and desktops, agree 66% of agency leaders.

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