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Video

Consumers' Primetime Video Programming Considerations, November 2013 [CHART]

Among 18-49-year-olds surveyed, a leading 47% said that their most likely consideration is what’s airing on TV at that time.

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Thanksgiving Weekend Shopping Trends, 2012 vs 2013 [CHART]

Traffic was up on Thanksgiving Day, while e-commerce sales hit new highs on Black Friday.

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Time Of The Year When Holiday Promotions Will Run, 2013 [CHART]

Only 13% of American CMOs planned to begin holiday promotions in 2013 earlier than they had the previous year.

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Effect Of Email Subject Line Personalization On Open Rates By Industry, November 2013 [CHART]

New data from MailChimp supports the case that personalization can drive higher email open rates.

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Online Video Ad Views, December 2011 – October 2013 [CHART]

The number of video ads Americans are watching on desktops and notebooks continues to increase seemingly with every passing month, with the rate of growth easily outpacing concurrent increases in online content video views.

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Pinterest As A Social Commerce Platform, November 2013 [TABLE]

Half of product orders driven by Pinterest occur at least 2-and-a-half months after the product has first been pinned, and half of visits happen at least 3-and-a-half months after first pinning.

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Most Frequently Watched Video Content By Generation, November 2013 [CHART]

Millennials are still more likely to be found frequently watching TV shows than any other type of video content.

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Customer Service Reps Calming Qualities, November 2013 [CHART]

When consumers have an urgent customer service need, 7 in 10 will pick up the phone and call the company for help.

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Online Activities Of US Teens, 2012 & 2013 [TABLE]

Fully 87% of American teens said they had sent or received a text message.

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US Teen Smart Phone vs Tablet Users By Demographic, 2012 & 2013 [TABLE]

Both smart phone and tablet use saw a large leap among US teenagers ages 13 to 17 between 2012 and 2013.

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