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Tablet Ownership Among Households With Kids, 2013 vs 2014 [CHART]
Tablet ownership in households with children ages 2 to 12 rose from 50% in 2013 to 59% in 2014.
Read MoreTop Challenges To Measuring Marketing's Business Contributions, April 2014 [CHART]
73% of US marketers said that data analysis would be more of a priority in 2014.
Read MoreMarketing Execs' Attitudes Toward Ability To Measure Business Contributions, April 2014 [CHART]
Marketers worldwide felt they were doing a good job at proving their effect on business to their leadership teams.
Read MoreFrequency Of Marketing Metrics Reporting To CEOs, 2013 & 2014 [CHART]
85% of marketers worldwide said the pressure to measure marketing’s business value and contribution had increased.
Read MoreContent Sharing By Category & Social Channel, Q2 2014 [CHART]
Social sharing via mobile devices continues to the rise, with sharing from smartphones and tablets in Q2 growing by 19% from Q1.
Read MoreTablet Magazine Ad Recall, July 2014 [TABLE]
When asked about a specific ad, 52% of tablet magazine readers recalled seeing (or Noted) the ad.
Read MoreMost Valuable Online Channels For Driving Store Traffic, July 2014 [CHART]
eCommerce sites are the most valuable digital channel for driving traffic to physical stores.
Read MoreHow Much Mothers Spend On Unplanned Purchases For Family, June 2014 [CHART]
Mothers were spending thousands of dollars each year on unplanned items—$2,600, on average, for those who went shopping for their families weekly.
Read MoreTop Frustrations Mothers Feel When Shopping For Family, June 2014 [CHART]
Overspending on extra, unplanned items was the most frustrating part of shopping for or with their family, cited by 51% of mothers.
Read MoreConsumer Trust In Online Customer Reviews, July 2014 [CHART]
92% of respondents will use a local business if it has a 4-star rating.
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