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Email Inbox Placement Rate By Industry [CHART]

Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.

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Email Inbox Placement Rates, May 2013 – April 2014 [CHART]

September was the most difficult month to reach the inbox, while December and January were the easiest.

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Global Email Inbox Placement Rates [INFOGAPHIC]

83% of permission-based emails worldwide reached the inbox over the past 12 months, with 6% being sent to spam and 11% blocked.

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Content On Which People Comment Anonymously By Type, June 2014 [CHART]

40% of US internet users said they had commented anonymously.

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Primary North American Marketing Agency Deficiencies, July 2014 [CHART]

40% of marketers in North America said that a lack of foundation in analytics was the single-biggest deficiency among agencies vying for their business, the No. 1 response.

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Metrics Content Marketers Wish They Could Measure, May 2014 [CHART]

Survey after survey suggests continued content marketing investment in coming years, with a majority of respondents indicating regular annual spending increases.

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Top Things Online Retailers Test, September 2014 [CHART]

Roughly two-thirds of online retailers have some type of personalized content on their websites.

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Reasons People Subscribe To A Company's Text Messages, September 2014 [CHART]

Only half of consumers would subscribe to a company’s text messaging program.

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US Pay-TV Penetration, 2010-2014 [CHART]

Some 84% of US households subscribe to a form of pay-TV service, down from a peak of 89% in 2010.

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Primary Types Of Socially-Shared Content Worldwide, June 2014 [TABLE]

When it came to what content social users shared, respondents showed interest in spreading the news, with informative or educational items the most-shared content type.

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