Marketing Trends
Journalism Trend: Reporters’ Personal Newsletters
Media companies have understood the power of having newsletters, now reporters are seeing them as a tool to communicate directly with readers.
Read More2020 Audio Consumption Behavior
Watch the webinar of Edison Research and Triton Digital’s latest annual Infinite Dial report, tracking audio consumption behavior.
Read MoreEvolution Of Video Game Technology
Video games have been the leading edge of the trend toward ever more immersive entertainment. That trend has been driven in large part by the evolution of technology.
Read MoreMary Meeker: 2019 Internet Trends Report Highlights
Mary Meeker has published her annual Internet Trends Report and presented the highlights at Recode by Vox’s 2019 Code Conference.
Read More13 Famous Audio Logo Examples
Audio branding is becoming increasingly important as voice activation technology advances and smart speakers proliferate.
Read More13 Covers Of The Game Of Thrones Opening Credits
When something becomes a cultural phenomenon like Game Of Thrones, you can be sure that it will inspire imitations, mashups, parodies and official brand partnerships that hitch their wagons to its popularity.
Read MoreWho Are Podcast Listeners? [VIDEO]
Edison Research has just published its annual Podcast Consumer report that sheds some light on just who is listening to podcasts and lends support for the idea that audio is a growing opportunity for content marketing.
Read MoreThe Evolution Of Attention Metrics
Amazon Kindle’s new per-page read royalties are simply another hybrid on the evolutionary tree of attention metrics.
Read MoreMicrosoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]
Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.
Read MoreMary Meeker's Ugly State Of The Internet Presentation [VIDEO]
During episode 50 of the Beyond Social Media Show, David Erickson & B.L. Ochman discuss the wonderful yet atrociously-designed State of the Internet presentation Mary Meeker gives each year.
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