Consumer Behavior Archives - Page 545 of 547

Likefluence: Consumers Who Would Buy A Brand Their Friend Follows On Social [CHART]

In March 2012, 22% of internet users worldwide said they would buy a brand their friends followed on a social channel like Twitter or Facebook.

Daily Spending By Income, January 2011-June 2012 [CHART]

Average daily spending in June declined among Americans who earn $90,000 or more, falling 15% to $116, from $136 in May.

The Connected Consumer [INFOGRAPHIC]

Lemon created this infographic that takes a look at the connected consumer and how they behave online.

Factors That Influence Millennials' CPG Brand Selection [CHART]

A number of promotional tactics appear to affect Millennial shoppers’ brand decisions more heavily than the average shopper, according to a SymphonyIRI report released in June 2012.

Independence Day Celebrations By The Numbers [INFOGRAPHIC]

This infographic by Easy Finance compiles numbers about Americans’ Fourth of July celebrations, especially their economic impact.

Blog Purchase Influence By Generation [CHART]

Roughly two-thirds of consumers who visit or read blogs say that their purchasing decisions are influenced by brand mentions or promotions within the blog’s content, according to survey results released in June 2012 by Burst Media.

Managing Millennials [INFOGRAPHIC]

UNC’s Kenan-Flagler Business School and the YEC researched and created this infographic so we can all know just how to manage Millennials.

Profitability Of Multichannel Retail Customers [CHART]

50% of multichannel retail customers are significantly more profitable than single-channel customers.

Favorite Ways Teens Communicate With Friends [CHART]

Teens are avid social media users, but when it comes to their preferred methods of communication with friends, social networks barely register, per findings from a Common Sense Media report released in June 2012.