Consumer Behavior
US Digital Game Revenues, January 2012 & January 2013 [CHART]
SuperData pegged the digital games market at $960 million at the beginning of this year, up from $691 million in January 2012.
Read MoreRetailers Benefiting From Showrooming, March 2013 [TABLE]
Among those who researched a product while at Best Buy, twice as many ended up purchasing the item at Target (20%) as did at Amazon (10%).
Read MoreMobile Advertising Post-Click Behavior, 2012 [CHART]
16% of advertisers on the Millennial Media platform integrated mobile commerce experiences into their campaigns last year, according to the network’s year-in-review report.
Read MorePrimary Forms Of Payment To Retailers, March 2013 [CHART]
While almost two-thirds of retailers report that credit cards (45%) and cash (19%) are their primary payment forms today, less than half believe that will be the case in 3 years.
Read MoreAmerican Commuting Lengths, 2011 [CHART]
Of US workers who did not work at home, 8.1% had commute times of 60 minutes or longer.
Read MoreMothers' Most Important Factors In Making Purchase Decisions, December 2012 [CHART]
Reviews and ratings from other moms were the most important overall factor when making a purchase decision for nearly half of moms.
Read MoreTypes Of Mobile Apps Moms Use To Aid Purchase Decisions, December 2012 [CHART]
60% of moms reported that retailer apps were the most popular apps to help them make purchase decisions.
Read MorePercentage Of Mobile Shopping By Moms, December 2012 [CHART]
Fully 70% of moms reported using their smart phone or tablet to shop.
Read MoreTop Strategies To Improve Loyalty Program Effectiveness, 2012 [CHART]
Big Data, social media and mobile are at the core of the strategies that retailers said would improve the effectiveness of their loyalty programs.
Read MoreHow Internet Users Show Brand Loyalty, March 2012 [CHART]
Loyal customers tell other people about their positive experiences, buy more and overlook competing products and companies.
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