Consumer Behavior
Consumer Electronics Devices Owned & Used Regularly, November 2012 [CHART]
54% of consumers report having access to a smartphone with Internet access – approaching the number of consumers with a laptop and/or desktop computer.
Read MoreConsumer Behavior & Mobile Marketing [INFOGRAPHIC]
This infographic from LightSpeed Research suggests that mobile should no longer be thought of as an emerging channel for consumers.
Read MoreWeekly Ads Drive Retailer Website Traffic: Walmart vs. Target [CHART]
On the release of the weekly ad, traffic spikes for Walmart and Target.
Read MoreEffectiveness Of Job Seeking Using Facebook By Strength Of Connection [CHART]
Facebook users who talked more with close friends regarding job hunts and job opportunities were much more likely to find employment than those who tended to reach out to acquaintances.
Read MoreConsumer Reactions To Multi-Screen Advertising, March 2013 [CHART]
Almost three-quarters of multi-screen consumers across 5 major markets agree that advertising can be helpful in telling them about new products or brands that might interest them.
Read MoreConsumer Reactions To Poor Mobile App Experiences, March 2013 [CHART]
56% of mobile application users report having encountered a problem (crash, freeze, error, etc.) when accessing an app.
Read MoreUse Of Game Consoles To Stream Video, 2010-2012 [CHART]
Americans still use their game consoles mostly for playing video games, but video on-demand (VOD) and streaming services are capturing more of console usage time.
Read MoreHow People Watch Video On Smart Phones By Country, 2012 [TABLE]
In 2012, US mobile video viewers watched via both apps and the mobile web: 72% said they’d watched video by either method.
Read MoreTypes Of Streamed Mobile Video By Device, January 2013 [CHART]
The top three kinds of content for both smart phone & tablet users were movies, user-generated content (such as YouTube videos) and TV shows.
Read MoreVideo Gaming Landscape [INFOGRAPHIC]
This infographic from LUMA Partners illustrates today’s complex video gaming landscape.
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