Consumer Behavior
Why American Women Engage With Social Television, February 2014 [CHART]
97% said they would use social media while viewing the Oscars.
Read MoreUS Retail eCommerce Sales Share, 2009-2013 [CHART]
eMarketer estimates that eCommerce sales capture only 5.78% of total retail sales in the US, but they influence a much higher percentage.
Read MoreUS Shopping Cart Abandonment Rates, Q1 2012-Q4 2013 [CHART]
Despite the best efforts of retailers, shoppers abandon their digital shopping carts roughly two-thirds of the time.
Read MoreCollege Students' Snapchat Use [INFOGRAPHIC]
The majority of pictures sent through Snapchat by college students are selfies.
Read MoreTechnologies That Are Essential To Americans, February 2014 [CHART]
87% of American adults now access the internet in some form.
Read MoreHispanics' Use Of Mobile For Local Shopping, February 2014 [CHART]
In many respects, research shows Hispanics to be ahead of the curve in terms of various mobile and online behaviors.
Read MoreDevices US Teens Use To Play Video Games, June 2013 [CHART]
Teens were slightly less likely than that to say they were using a console to play video games.
Read MoreDevices US Teens Use To Go Online At Home vs. Away, June 2013 [TABLE]
More than six in 10 13- to 17-year-olds reported using their game consoles at home to access the internet—just as many as were using their desktop computers to do so.
Read MoreMillennial Device Ownership, November 2013 [CHART]
Cellphones were the top device owned by US teen and millennial internet users, surpassing computer and radio ownership.
Read MoreConsumers Reactions To Service Experiences, February 2014 [TABLE]
Some 23% of consumers will give feedback directly to companies following a very good service experience, but 32% will do so following a very bad experience.
Read More