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Consumer Behavior

Mother's Day Spending, 2007-2014 [CHART]

The NRF finds that the average celebrant will spend $163 on gifts for Mother’s Day (Sunday, May 11) this year.

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Primary Social Tool Used To Share Blog Content, April 2014 [CHART]

When blog readers do share via social, they’re likely doing so on Facebook.

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Share Of Weekly US Blog Posts vs Social Shares By Day Of The Week, April 2014 [CHART]

Bloggers were most likely to post their content on weekdays, with 87% of weekly blog content pushed out between Monday and Friday.

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Mobile Capabilities Offered To Hotel Guests, March 2014 [CHART]

Website-related mobile activities were the most popular mobile capabilities offered to guests by accommodation owners worldwide, with 45% allowing guests to book rooms on their sites on a mobile device and 38% reporting having mobile-friendly versions.

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Top Reasons For Booking Travel Offline, Online Or via Mobile, March 2014 [TABLE]

US mobile travel sales, including travel purchases on both tablets and smart phones, are expected to increase 59.8% this year to reach $26.14 billion.

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Share Of Monthly Minutes Spent Online By Device & Demographic, January 2014 [CHART]

The total amount of time American adults spent accessing the internet from smartphones matched the amount of time they spent going online from PCs.

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Hesitance Of French Citizens To Divulge Personal Data At eCommerce Sites, April 2014 [TABLE]

More than two-thirds of French web users were reluctant to enter personal information—such as their name, address, phone number and bank account details—on an eCommerce site.

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French Online Buyers, Q3 2012-Q4 2013 [CHART]

Only 37.5% of French citizens ages 11 and older had made a digital purchase in the month before polling, equating to 20.4 million people across the country.

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French Consumers Who Bank Online, Computer vs Mobile, Q4 2013 [CHART]

Nearly seven in 10 French web users ages 15 and older said they had carried out at least one banking activity on a computer at home in the month before Q4 2013 polling.

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Online Video Viewer Demographic, May 2014 [TABLE]

Online video is attracting a growing audience, with 1 in 5 or more American adults watching a TV show online (28%), amateur content (31%), or original digital video (22%) on at least a monthly basis.

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