Consumer Behavior
Biggest Impediments To Meeting Lead Generation Targets, October 2014 [CHART]
Fewer than 1 in 5 companies around the world (19% in the US) meet their sales lead generation targets.
Read MoreMost Helpful Content For B2B Executives, October 2014 [CHART]
Articles top the list of content forms that B2B executives have found most helpful for a business-related matter during the past 12 months.
Read MoreMillennials' Attitudes Toward Rewards Experiences, October 2014 [TABLE]
More than 8 in 10 Millennials would more likely to shop with a grocer if they could redeem rewards for a consultation with a chef or nutritionist.
Read MoreTimeframe During Which People Typically Watch TV Shows, August 2014 [CHART]
Nearly half of 18-34 year-olds watched a show after it had originally aired.
Read MoreWhy People Watch TV Online, August 2014 [CHART]
Among US internet users polled, 56% said they watched TV online because they preferred to watch on their own schedule.
Read MoreMore People Drink Craft Brews Than Drink Budweiser [INFOGRAPHIC]
Budweiser has a 7.6% share of the $100 billion U.S. beer market, down from 10% five years ago, and 14.4% a decade ago.
Read MoreSmall Businesses' Preferred Holiday Marketing Channels, September 2014 [CHART]
Social media marketing was the most preferred channel for holiday marketing, cited by 34.5% of small business owners.
Read MoreHow Small Businesses Plan To Convert Holiday Shoppers, September 2014 [CHART]
76.4% of US small businesses were at least somewhat optimistic that they would generate more online sales this season than in the same period in 2013.
Read MoreTop Characteristics Of Successful B2B Content, October 2014 [CHART]
Three-quarters of business executives seek out content in order to research a business idea.
Read MoreMobile Share Of Organic Search Traffic, 2012-2014 [CHART]
Mobile devices accounted for 38% of North American organic search visits during the third quarter of this year, up from 27% during the year-earlier period.
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