Video Marketing
YouTube Engagement Benchmarks
A recent report from InfluencerDB reveals some useful benchmarks for engagement rates on YouTube.
Read MoreTikTok Useage, October 2019 to March 2020
TikTok is experiencing a substantial boost during the coronavirus pandemic.
Read MorePandemic Video Streaming By Platform
Business Insider Intelligence surveyed American adults about their video streaming choices while cooped up at home during the COVID-19 pandemic.
Read MoreVirtual Summits
This infographic by DataConnectors illustrates how virtual summits may be the future of business events post-COVID-19 and compiles a ton of statistics to make the case.
Read MoreQuiby Prospects Demographics
Morning Consult and The Hollywood Reporter polled American adults about Quibi, the new short-form video streaming service.
Read MoreTop Thought Leadership Formats
Thought leadership plays a positive role in reaching and educating target audiences as well as fostering trust and loyalty.
Read MoreSocial Media Channels By Mood
58% consumers report feeling curious and in a mood to learn when using the open web, while more are happy and upbeat when using walled gardens like YouTube, Amazon, Facebook and Instagram.
Read MoreB2B Marketing Budget Changes Due To COVID-19
Aggregage, Inc., the publisher of B2B Marketing Zone and more than 40 other B2B publications, surveyed more than 450 B2B marketing professionals about how they expect to adjust their marketing plans because of the pandemic. The findings include: 72% project overall 2020 B2B marketing budgets will increase, stay the same, or only be cut moderately…
Read MoreMedia Consumption Changes Driven By COVID-19
87% of U.S. consumers and 80% of UK consumers say they’re consuming more content – broadcast TV, online videos, and online TV streaming take the top spots overall for increased media consumption.
Read MoreVisual Communications: 5 Types Of Visual Content [INFOGRAPHIC]
This infographic from WhiskData illustrates five forms of visual content you can use in your marketing efforts.
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