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Video Marketing

SMBs’ Planned Online Marketing Services Purchases, June 2015 [CHART]

More than 7 in 10 US SMBs are buying some type of digital services today.

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Preferred Pay TV Subscription Model, 2012-2014 [CHART]

Those tied to a monthly cable or satellite package were interested in mixing it up—and taking more control over the content they were paying for.

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Appeal Of A La Carte TV Service, April 2015 [CHART]

67% of US adult internet users said they paid for the majority of TV content they viewed, vs. 15% who mainly watched free TV.

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US LGBT Media Consumption By Generation, August 2015 [TABLE]

LGBT websites and blogs remain the most popular form of media among Millennial LGBTs.

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Kids' Summer Media Consumption, August 2015 [CHART]

Kids’ media consumption goes up during the summer, particularly when it comes to movies and TV.

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Time Spent Watching Periscope Videos Per Day, 2015 [CHART]

Periscope users watch an average of 40 years of video per day.

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Daily Active Periscope Users, 2015 [CHART]

Twitter’s live video-streaming app Periscope surpassed 10 million daily active users in July.

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How Women Share Online Videos, March 2015 [CHART]

More than seven in 10 women said they shared online videos on Facebook.

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How Women Find Online Videos, March 2015 [CHART]

This year, 204.2 million people in the US will watch digital video content via any device at least monthly, representing 78.6% of internet users and 63.5% of the population.

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Top-Converting B2B Lead Acquisition Channels, August 2015 [CHART]

Word-of-mouth works in B2C marketing and it sustains its power in the B2B world too

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