Video Marketing
Burger King Rebranding, Chipotle's Attack On Big Food & A Major League Twitter Rant – Beyond Social Media Show [VIDEO]
Topics on episode 19 of the Beyond Social Media Show: Burger King rebrands as Fries King; Chipotle attacks Big Food, MLB Pitcher attacks Twitter critics; BlendTec destroys iPhones & more!
Read MoreMost Effective B2B Content Marketing Tactics, October 2013 [CHART]
93% of respondents now using content marketing (up from 91% last year) and 42% finding their efforts effective (up from 36%).
Read MorePay TV Subscribers By Channel & Age, June 2013 [TABLE]
Seventy percent of respondents shelled out for cable TV, while only 41% splurged on Netflix.
Read MoreTop Sites Used To Watch TV, June 2013 [CHART]
More than six in 10 respondents said they relied on Netflix to watch shows.
Read MoreImportance Of Original Programs When Choosing A Streaming Video Service, June 2013 [CHART]
63% of US internet users said that an offer of original content was at least somewhat important in influencing their decision to select a particular subscription service.
Read MoreAdvertisers' Spending Plans By Medium, September 2013 [CHART]
Enthusiasm for cable TV spending is high, with the share of respondents saying they plan to increase ad spending on cable TV outweighing the share indicating they’ll decrease spending.
Read MoreBrand Discovery Among Social Media Brand Fans, September 2013 [CHART]
Among social networkers who engage with brands on social media, 41% say they typically discover or find out about new products, brands or services by seeing ads on social networks.
Read MoreTypes Of Mobile Advertising Currently Used, 2013 [CHART]
The greatest percentage of respondents—by a wide margin—employed mobile sites or landing pages, at 70%.
Read MoreBreaking Bad's Story Sync, Auto-Refreshes & Colin Kaepernick's Favorite Tweets – Beyond Social Media Show [VIDEO]
Topics on episode 18 of the Beyond Social Media Show: Breaking Bad’s story sync; Century 21’s Breaking Bad Craigslist ad; Colin Kaepernick’s favorite tweets & social television.
Read MoreUS TV Ad Spend Growth Rate, Q1 2011-Q2 2013 [CHART]
TV is the largest ad spending medium in the US, and its growth rates have been holding steady for some time.
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