Technographics
Household Technology By Generation [CHART]
Smartphones are almost omni-present in US households, reveals Nielsen in a recent report.
Read MoreSocial Media Demographics By Channel [CHART]
There are some key differences in the demographic makeup of each site’s news users. Instagram and Snapchat news consumers are considerably more likely to be nonwhite and younger.
Read MoreMillennials Eschew Fake Social Accounts [CHART]
The vast majority of college grads don’t seem to think their social media accounts could negatively affect their chances of securing a job.
Read MoreMost Popular Apps For 18-34 Year-Olds [CHART]
There’s one app millennials can’t live without, and it’s not Instagram, WhatsApp, or Snapchat.
Read MoreMillennials' Frequency Of Podcast Listening [CHART]
Millennials aged 18-34 used their smartphone to access both apps and the web for 78 billion minutes in the average week.
Read MoreCell-Phone Only Households [CHART]
American households are continuing to abandon their landlines and go wireless-only.
Read MoreVoice-Activated Digital Assistant Adoption [CHART]
The use of embedded voice-enabled digital assistants in smartphones and PC/laptops has reached the mainstream among 14-17-year-olds.
Read MoreTechnographics Of American Mothers [CHART]
Across 10 technologies, ownership levels are universally greater among working than stay-at-home moms.
Read MoreHistory Of Robotics & Artificial Intelligence [INFOGRAPHIC]
This infographic by PricewaterhouseCoopers illustrates the rise of robotics and AI.
Read MoreTV Viewing Device Share [CHART]
TV viewers have an abundance of devices at their disposal to watch content whenever and however they want. But in the US, the big screen is still their preferred access point.
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