Cost Per Action

Google is rolling out skippable video ads for YouTube that which early results suggest garner view-through rates of 20-70%.

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The Beauty Of Data Visualization by David McCandless

David McCandless turns complex data sets (like worldwide military spending, media buzz, Facebook status updates) into beautiful, simple diagrams that tease out unseen patterns and connections. Good design, he suggests, is the best way to navigate information glut — and it may just change the way we see the world.

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Twitter Traffic Up 9% After Google Real-Time Search Launch

ComScore data show the number of unique visitors to Twitter increased by 9 percent from December 2009 to January 2010. The 21.79 million unique Twitter visitors in January was an all-time high, just over the 21.25 million visitors that comScore tracked in July 2009.

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Morgan Stanley Mobile Internet Report

Morgan Stanley’s ‘The Mobile Internet Report,’ a 424 page report which explores 8 major themes; and ‘The Mobile Internet Report Key Themes,’ a 659-slide presentation that drills down on thoughts covered in the report.

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Media Convergence Presentation

An official update to the original “Shift Happens” video. This completely new Fall 2009 version includes facts and stats focusing on the changing media landscape, including convergence and technology, and was developed in partnership with The Economist.

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