Social Media Marketing
Social Media Channels Used By B2B & B2C Marketers
Social Media Examiner’s survey of 5,200 marketers reveals which social media channels B2C and B2B marketers use.
Read MoreSubject Matter Expert Review Value By Product Category
Consumers seeking reliable information about a product trust consumer reviews most – but this is not to say that online shoppers don’t value subject matter expert (SME) reviews for some product types.
Read MoreHas The Bubble Burst On The Influencers?
The influencer economy has been decimated by the coronavirus. Can it recover or does this mark the begining of The Great Unfluencing.
Read MoreRoger Waters & The Internet As A Divisive Force
Ten years removed, Roger Waters’ explanation for why he is taking The Wall allbum on tour is a remarably prescient document about how the Internet can become a force for division.
Read MoreHow The Plandemic Consipracy Spread
The New York Times conducted an examination of how the debunked Plandemic conspiracy theory video went viral.
Read MoreBots Are Not Hot
Interest in Messenger bots is declining, according to the latest annual Social Media Examiner report.
Read MoreSocial Media Marketing Blogs
Links for the top 19 blogs devoted to social media marketing and their associated social media channels.
Read MoreTikTok Useage, October 2019 to March 2020
TikTok is experiencing a substantial boost during the coronavirus pandemic.
Read MoreChallenges Posed To Influencers Due To Pandemic
More than one in four US influencers surveyed by influencer platform Mavrck in March 2020 said they were receiving fewer collaboration offers from brands during the coronavirus pandemic.
Read MoreMillennials’ Social Media Use By Channel, 2018-2020
Instagram use among younger Americans has been increasing over the past few years, with nearly 7 in 10 (68%) Americans between the ages of 12 and 34 now reporting that they use the popular app.
Read More