Social Media Marketing Archives - Page 49 of 344

Selena Gomez' Social Media Value [INFOGRAPHIC]

Selena Gomez is currently ranked number one among celebrities in terms of the marketing value of her social media posts.

Snapchat Overtakes Facebook Among Young Millennials [CHART]

Almost 8 in 10 Americans aged 12 and older currently use some form of social media, according to the latest annual Infinite Dial report [PDF] from Edison Research and Triton Digital.

Top Purposes Of Employee Advocacy Programs [CHART]

Employee advocacy is one of the fastest growing social business programs, per a report from the Altimeter Group.

Why People Use Mobile Health Apps [CHART]

Some 71% of US consumers would be willing to use a mobile app to manage their health.

How Millennials Discover New Brands [CHART]

Word-of-mouth edges TV ads and online ads as the leading way by which teens hear about new brands.

Instagram Brand Post Interaction Rates, 2015 [CHART]

While brands gradually increased their daily number of Instagram posts in 2015, their interaction rates declined from an average of 4.96 to 3.1.

Brand Adoption Of Snapchat vs Instagram By Industry [TABLE]

Instagram adoption among brands is nearly ubiquitous across industries. Snapchat, on the other hand, is a different story.

Average Total Shares Of Facebook Videos [CHART]

The one format that is driving significantly higher shares on Facebook is videos.

Social Networks That Deliver The Best ROI [CHART]

Nearly all social media marketers worldwide believe Facebook produces the best ROI and is essential to social media marketing success.

Importance Of Marketing Tech Solution Capabilities, According To Execs [TABLE]

Roughly half of executives worldwide say analytics and social marketing competences are critically important digital marketing capabilities.