Social Media Marketing
Facebook Advertising Adoption & Budgets, February 2013 [CHART]
Roughly 6 in 10 marketers and media executives who use Facebook as a marketing tactic also buy ads on the social networking site, a moderate increase from 55% who reported doing so 7 months earlier.
Read MoreTen Most Popular e-Strategy Trends Posts For February [LIST]
These are the ten most popular marketing statistics posts at e-Strategy Trends for the month of February 2013.
Read MoreMuseum Marketing [PRESENTATION]
Pew Internet & American Life project presentation that takes a look at museum marketing and how arts organizations are using online communications.
Read MorePercent Of Top 100 Global Brands On Social Media, November 2012 & February 2013 [CHART]
Adoption by the Top 100 brands of social media rose five percentage points (54% to 59%) from November 2012 to February 2013.
Read MoreSocial Media & Inc. 500 Growth, February 2013 [CHART]
92% of the 2012 Inc. 500 companies use social media.
Read MoreTrusted Sources Of Online Health Care Treatment Information, February 2012 [TABLE]
The websites of physician groups or medical practices were US internet users’ most trusted sources for health care treatment information.
Read MoreFrequency With Which American Moms Use Online Channels For Health Content, January 2012 [CHART]
In January 2012 that nearly one-third of moms searched the internet for health information once a day or every few days.
Read MoreSMB B2B Website Lead Sources, 2012 [CHART]
Despite accounting for just 1.9% of overall site traffic, social accounted for 4.8% of all B2B SMB leads—a relatively small number, but not insubstantial.
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