Social Media Marketing
Global Social Network Ad Spending Growth By Region, 2012-2015 [TABLE]
Overall, social network ad spending is growing most quickly in the Middle East and Africa.
Read MoreGlobal Social Media Ad Spending Per Social Network User By Region, 2012-2015 [TABLE]
Advertisers will invest $32.82 on social network advertising per social network user in North America this year, up from just over $26 in 2013.
Read MoreSocial Media Use By Network, January 2014 [TABLE]
More Americans use multiple social media platforms (42%) than do a single one (36%).
Read MoreSocial Login Trends, Q1 2012 – Q4 2013 [CHART]
Google’s share of social logins grew 2.5% points quarter-over-quarter to reach 35.4% in Q4 2013, marking its highest point in 3 years.
Read MoreSMBs' Most Popular Mobile Social Apps, January 2014 [CHART]
Facebook is the only mobile social application that a majority of SMBs have either used or plan to adopt this year.
Read More2014 Marketing Budget Plans By Channel [CHART]
9 in 10 business leaders plan to either increase (46%) or maintain (47%) their marketing budgets in 2014.
Read MoreSocial Media & Narcissism [INFOGRAPHIC]
This infographic by NowSourcing makes the argument that social media is making society more narcissistic.
Read MoreBooks Vs. Movies [INFOGRAPHIC]
This infographic from LoveReading.co.uk illustrates which is more popular according to online reviews, the book or the movie upon which it is based.
Read MoreSocial Media At The Office [INFOGRAPHIC]
This infographic from Thomson Reuters illustrates social media use at the office.
Read MoreDigital Shopping Tools That Most Influence Their Users, December 2013 [TABLE]
At least 8 in 10 respondents are aware of traditional tools such as retailer websites (86%), search engines (84%), and printable coupons (81%), with newer tools such as mobile coupons (59%), shopping apps (54%) coming on strong.
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