Social Media Marketing
Retail Brand Social Adoption By Channel, January 2014 [CHART]
Some 38% of retail brands have already begun using Vine.
Read MoreContent Sharing Growth By Channel, 2013 [CHART]
Content sharing to Pinterest increased by 58% during 2013, propelling the social network past email in Q4 to become the third-most preferred social sharing channel.
Read MoreWhere Home Improvers Get Inspiration, 2012 & 2013 [TABLE]
Data released in March 2013 by American Express and Echo Research revealed a large increase—albeit over a very small base—in homeowners who said social media provided inspiration for home improvement.
Read MoreOnline Marketing Tactics For Which B2B Marketers Plan To Increase Spending, 2013 & 2014 [VIDEO]
Three-quarters of business-to-business (B2B) marketers planned to up content spending in 2014, and just 1.3% said they would decrease their content budget.
Read MoreEvolution Of The Marketing Department [INFOGRAPHIC]
This infographic by Adecco illustrates the changing nature of the marketing department.
Read MoreThe 7 Social Media Sins [INFOGRAPHIC]
This infographic by Really illustrates the seven deadly sins of social media.
Read MoreThe Varieties Of Selfies [INFOGRAPHIC]
This inforgraphic from Marketo illustrates the various types of selfie photos.
Read MoreOnline Behavior Of The Home Improvement Customer [INFOGRAPHIC]
This infographic illustrates the online behavior of home improvement customers by generation.
Read MoreMobile Content Activities Of American Parents, August 2013 [TABLE]
Parents of children under 18 were 5 percentage points more likely than nonparents to use email on their smart phone,
Read MoreConsumer Attitudes Toward Online Sharing & Privacy, January 2014 [TABLE]
Two-thirds of respondents feel that a brand’s use of their content on its social media site without permission is uncool.
Read More