Search Engine Optimization (SEO)
Marketers' Priorities, 2012 & 2013 [TABLE]
For 2013, the number of marketers listing content marketing as their top priority nearly doubled, to 34.8%.
Read MoreAmerican Search Engine Users, 2012-2017 [TABLE]
Nearly 84% of those who go online will use a search engine at least once per month in 2013.
Read MoreTrusted Sources Of Online Health Care Treatment Information, February 2012 [TABLE]
The websites of physician groups or medical practices were US internet users’ most trusted sources for health care treatment information.
Read MoreFrequency With Which American Moms Use Online Channels For Health Content, January 2012 [CHART]
In January 2012 that nearly one-third of moms searched the internet for health information once a day or every few days.
Read MoreAmericans Who Seek Health Information Online, 2011 & 2012 [TABLE]
86% of women said they made the decisions about the healthcare treatments their entire families used. While most said they trusted their doctors, they still went online before and after office visits.
Read MoreSMB B2B Website Lead Sources, 2012 [CHART]
Despite accounting for just 1.9% of overall site traffic, social accounted for 4.8% of all B2B SMB leads—a relatively small number, but not insubstantial.
Read MoreB2B Website Traffic Sources For SMBs, 2012 [CHART]
Social remains a small part of the larger traffic picture for most of the B2B SMBs studied, accounting for 1.9% of total traffic.
Read MoreFactors Contributing To Inbound Marketing Success, February 2013 [CHART]
HubSpot has found that virtually all of its customers experienced an increase in traffic since using HubSpot, with a plurality (25.1%) attributing that increase to blogging.
Read MorePercent Of Brand-Owned Organic Search Results Worldwide By Category, 2012 [CHART]
Twenty-four of 57 brands analyzed owned more than 50% of their first-page search results.
Read MoreSearch Engine Marketing Results For Luxury Hotels Worldwide, December 2012 [CHART]
46% of first-page organic search results for worldwide upscale hotel brand keywords belonged to brands themselves, as opposed to OTA sites or TripAdvisor links.
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