Search Engine Optimization (SEO)
Most Important Social Media Marketing Objectives Worldwide, November 2013 [CHART]
Brand awareness and customer engagement were the top social marketing objectives among marketing professionals worldwide for the upcoming year.
Read MoreTop Retail Tactics Expected To Yield Most Overall Holiday Sales, 2012 & 2013 [CHART]
38% of marketers saying that free shipping was the most effective tactic.
Read MoreHow Mothers Will Use Mobile While Holiday Shopping In-Store, October 2013 [CHART]
25% of mothers polled expected to use mobile devices at least half of the time they were shopping at a physical store location during the holiday season.
Read MoreMajor Retailer's Black Friday Search Surges Entirely Predictable [CHART]
This chart shows search volume from 2004 to present for Target, Walmart, Kmart and Kohls Black Friday search traffic.
Read MoreOnline Merchants' Search Traffic & Revenues, Q3 2012 – Q3 2013 [CHART]
During Q3, paid search accounted for 37.6% of all their search visits, up from 34.3% in Q3 2012.
Read MoreGaps In Online Marketing Talent, November 2013 [CHART]
Fewer than 1 in 10 large enterprise/brand organizations rate their marketing team’s current digital marketing knowledge as strong across all digital areas.
Read MoreAmericans' Perceptions Of Organizations That Threaten Their Privacy By Demographic, July 2013 [TABLE]
More than three in four internet users ages 45 and up worry about their online security, especially fraud or identity theft.
Read MoreAmericans' Most Popular Types Of Websites, November 2013 [VIDEO]
Among American respondents, a leading 68% reported visiting a search engine site at least once a week, with social networking sites (59%) and portal sites (for checking email, such as Gmail) next (50%).
Read MoreOnline Marketing Spending Increases In 2014 [CHART]
Content creation ranks as a top area for increased spending among B2B respondents, with 69% saying they’ll hike these budgets next year.
Read MoreHow Social Media Users Research Brands, Products Or Services, June 2013 [CHART]
40% of US social network users said a search engine is how they typically learn more about brands, products or services they are considering using or purchasing.
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