Search Engine Optimization (SEO)
How To Do Keyword Research For Existing Web Pages [INFOGRAPHIC]
This infographic by Promodo (via Search Engine Land) steps through the process of how to do keyword research for existing web pages.
Read MoreMarketers' Use Of Phone Data, April 2015 [CHART]
Few marketers and eCommerce professionals (predominantly based in Europe) agree that they use insight from phone calls to tailor on-site content.
Read MoreHow People Arrive At Websites, November 2014 [TABLE]
Typing a domain name into a browser’s address bar remains a common internet behavior.
Read MoreMobile vs Desktop US Local Search Volume, 2014-2019 [CHART]
BIA/Kelsey reported that there would be 81.8 billion US local search queries conducted via mobile in 2015, up 23.0% over 2014.
Read MoreFollow The Query
Search engine optimization starts and ends with the search phrase, the keywords that comprise the query a user types into the search box.
Read MoreTweets In Google Mobile SERPs
Tweets in Google searches have begun to appear for users of the Google app and on the mobile web. Here’s how it works.
Read MoreOnline Behavior Of Women [INFOGRAPHIC]
This infographic by Creatage illustrates the online behavior of women.
Read MoreMobile Share Of Search Traffic By Search Engine, 2013-2014 [TABLE]
Search engine traffic from mobile devices on Yahoo has caught up to that on desktop in North America.
Read MoreCustomer Experience Optimization, March 2015 [CHART]
Customer experience has been tabbed marketers’ most exciting opportunity this year.
Read MoreDevices People Use To Search For Local Info, March 2015 [CHART]
Some 49% of US adults point to their smartphone as the device they most commonly use when looking for local information online.
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