Search Engine Marketing
Top Local Search Categories For Q1 2012 [TABLE]
Restaurants led all categories in local online searches in Q1 2012 on the YP Local Ad Network, per a July 2012 report from YP.
Read MoreOnline Coupon Searches By Category [CHART]
Consumers searching online for coupons and savings are far more likely to be looking for store-centric deals than product-specific promotions.
Read MoreContent For SEO [INFOGRAPHIC]
Brafton created this infographic that illustrates why content is essential for search engine visibility.
Read MoreEffective Web Design [INFOGRAPHIC]
WDL created this infographic illustrating elements of effective web design while also surveying the employment market for web designers with comparable salaries.
Read MoreAmerican Sports Site Visitors By Generation [CHART]
And a year-long Experian Simmons National Consumer Study, concluded last November, found one internet user in five had gone to online sports sites within the 30 days before being questioned.
Read MoreeCommerce Sites' Traffic Referral Sources [CHART]
Social media may be getting all the buzz these days, but search engines still refer far more traffic to e-commerce sites, according to a new report from Monetate.
Read MoreUS Search Ad Spending Growth, Q1 2010-Q2 2012
US paid search spending grew 15.5% year-over-year in Q2, representing a slowdown from Q1’s 30.3% growth rate, per a June report from IgnitionOne.
Read MoreChannel Integration [CHART]
Roughly half of the company respondents said that their email and website efforts are very well integrated, but far fewer could say the same about mobile messaging (16%), mobile apps (14%), or the mobile web (13%).
Read MoreBuilding An Engaged Audience [INFOGRAPHIC]
This infographic from BlueGlass is a great guide for building an audience using content marketing.
Read MoreSmall Businesses vs. Big Brands [INFOGRAPHIC]
An infographic that illustrates how small businesses compete with big brands.
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