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Search Engine Marketing

Global Net Mobile Ad Revenue By Company, 2012-2014 [TABLE]

Facebook will increase its share from 5.82% in 2013 to 7.79% in 2014—by far the largest among the US-based companies included in our forecast.

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Global Net Online Ad Revenue By Company, 2012-2014 [TABLE]

Microsoft will grow its net worldwide ad revenues by more than 20% over 2013 to reach $3.56 billion.

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Share Of eCommerce Revenue By Channel & Device, 2013 [CHART]

Email drove 26.7% of revenues on mobile phones last year, compared to 23.1% on tablets and 20.9% on desktops.

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Top 10 Most Popular Smart Phone Apps, May 2014 [CHART]

Instagram in May reached 32% of US smartphone mobile media users aged 18 and older who use iOS and Android platforms.

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Net US Online Ad Revenue Share By Company, 2012-2016 [TABLE]

Google alone already accounts for more than 10% of all advertising spending in the US.

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Order In Which People Pay Attention To Search Results That Include Video Thumbnails [FIXATION MAP]

This heatmap illustrates the order in which search engine users fix their attention on search results that include video thumbnails.

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How People View Search Results That Contain Video Thumbnails [HEATMAP]

This heatmap illustrates how search engine users pay attention to search results that include video thumbnails.

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How People View Search Results With Social Annotations [HEATMAP]

This heatmap illustrates how search engine users pay attention to search results that include social annotations.

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Consumer Attitudes Toward Ads, June 2014 [CHART]

Almost 6 in 10 regular viewers of local TV news agree that they rely on local TV news for product and service ideas that are relevant to them in their lives.

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Search Engines Post-Click Engagement Rankings, December 2013-May 2014 [TABLE]

Google-referred website visitors have the highest bounce rate (61.3%) of the 5 major search engines analyzed by Shareaholic, with these visitors also averaging the fewest pages per visit.

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