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Search Engine Marketing

88% Of Americans Say Fake News Causes Confusion [CHART]

Chart - Fake News Confusing Americans

64% of U.S. adults say fabricated news stories cause a great deal of confusion about the basic facts of current issues and events.

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Most Common On-Site SEO Problems [CHART]

Chart: Common On-Site SEO Problems

6 of the 10 most commonly-found problems are considered to be of the most severe variety, ranging from duplicate content and title tags to broken external links.

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Generation X Purchase Influences, 2014 & 2016 [CHART]

Chart: Generation X Purchase Influences - 2014-2016

Of the major adult generations, Gen Xers (35-49) are the most likely to say that they’re exposed to multiple ads on the radio in a typical day.

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Most-Hated Types Of Ads [CHART]

Most Hated Types of Ads [CHART]

American adults are almost twice as likely to dislike (61%) as to like (34%) advertising.

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Benefits Of Top-Tier Public Relations [CHART]

Benefits Of Top-Tier Public Relations [CHART]

Some 94% of respondents who had secured top-tier public relations feature coverage reported an increase in brand awareness.

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Clown Porn Searches On The Rise [CHARTS]

Growth In Clown Porn Searches

There appears to be an epidemic of scary clown sightings around the world along with a corresponding rise in clown porn searches.

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Online Tactics That Drive Customer Acquisition vs Retention [TABLE]

Tactics That Drive Customer Acquisition vs Retention

81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention.

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B2B Content Marketing Strategy Goals [CHART]

B2B Content Marketing Strategy Goals

More B2B marketers are realizing the benefits of content marketing as a method to generate leads and drive customer engagement.

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Marketers' Ability To Measure ROI By Online Channel [CHART]

Marketers' Ability To Measure ROI By Online Channel [CHART]

The leading reason why companies don’t invest more money in digital marketing is a generally restricted budget for all types of marketing.

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How People Find News About Presidential Candidates [CHART]

Much of the referral traffic to news articles about US presidential candidates is internal.

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