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Search Engine Marketing

Crisis Communications – How To Manage Negative News

Stephanie Fox, Kris Patrow & David Erickson of Tunheim Partners discussed crisis communications and how to manage negative news on April 2, 2009.

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17 Web Analytics Tools To Understand Who, What, Why, Where & How People Are Using Your Site

David Erickson’s list of 17 Web site analytics tools to help you understand who, what, why, where, and how people are using your site.

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14 Keyword Research Tools To Determine What People Want

Google Suggest - Keyword Research

Links to 14+ keyword research tools to discover what people are searching for; including many free tools and a couple pro tools.

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Barack Obama – Open Source Politics Presentation

David Erickson & Blois Olson of Tunheim Partners discussed Barack Obama’s multichannel campaign for president at the University Of Minnesota Communicators Forum on March 17, 2009.

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Google Speaks: Charlie Rose Interview Eric Schmidt & Marissa Mayer

Charlie Rose interviews Google’s Eric Schmidt & Marissa Mayer.

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The Effect Of Blogs & Online Reviews On Restaurants & Hotels – Interview Notes

To what extent do they influence readers’ opinions, and, ultimately, what effect do they have on the bottom line?

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Making Your Content Facebook-Friendly

As people share more and more content with their social networks, it is important that online content is presented as well as possible through all Internet channels.

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Vint Cerf On The Evolution Of The Internet

WebProNews’ Abby Johnson interviews Internet pioneer Vint Cerf about the evolution of the Internet and what the future holds for online communication.

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Danny Sullivan & John Battelle Discuss The Outlook For Search For 2009

Search engine gurus Danny Sullivan and John Battelle discuss the outlook for search for 2009.

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Google Is Listing Twitter Searches

Google is now listing Twitter searches related to hashtags for events.

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