Public Relations
Getting The Most Out Of HARO & ProfNet
Twelve pro tips for getting the most out of the HARO and ProfNet services.
Read MoreBlogging For Jobs – Interview Notes
David Erickson’s interview notes for an article on blogging for employment & expert positioning for internships or entry-level jobs.
Read MoreYouTube & You Too! Video Marketing For Recruiting
David Erickson, Director of e-Strategy at Tunheim Partners, discusses using online video as a strategic recruiting/talent acquisition tool for recruiting communications.
Read MorePeter Shankman Takes A PR Tour Of Mall Of America
Peter Shankman, owner of HARO, recently took a PR tour of Mall of America with the MOA’s PR Coordinator, Bridget Jewell, leading the way.
Read MoreObama's Multichannel Marketing
The fact that the Obama campaign could practically print money, made his ubiquitous multichannel marketing campaign possible.
Read MoreReal Life Viral Marketing
Guerrilla marketing seems to be all around us. Slate V contributor Scott Blaszak imagines what the next, heartbreaking step might be.
Read MoreIntimacy Feeds
So often people misuse Facebook and Twitter and other social media tools because they fundamentally do not understand how they work. They may understand the technology but they don’t stop to examine how people use them, why they use them, and why these tools hold such great appeal.
Read MoreTexting The VP: Barack Obama's Mobile Marketing Effort
The Barack Obama’s mobile marketing strategy was brilliant on so many levels.
Read MoreRetail/Consumer & Social Networks
I was just asked why retail or consumer goods companies should participate in social networks. It’s a question a lot of them are asking themselves right now.
Read MoreNeed Black Green Livers In DC
Pay attention to your headlines; they are one of the most important email response criteria.
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