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Photo Marketing

Top Social Platforms’ Multi-Platform Reach By Device, December 2013 [CHART]

Twitter and Instagram are closely matched in total reach, a finding that makes sense given a recent report from the Pew Research Center indicating that a majority of Twitter users also use Instagram.

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Channels Norwegians Use For Content Marketing, January 2014 [CHART]

Nearly six in 10 respondents said digital content was an important part of their marketing mix.

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Preferred News App Content, Smart Phone vs Tablet, December 2013 [CHART]

Getting breaking news via smartphone apps was far more popular than on tablets, likely due to the former being more portable.

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Global Average Order Value By Social Media Site, Q3 2013 [CHART]

Facebook drove nearly two-thirds of social media visits to Shopify-operated stores and claimed about 85% of all orders from social media—a year-over-year increase of 129%.

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Social Media Post-Click Engagement Rankings [TABLE]

StumbleUpon referred more traffic to publishers than a host of other popular social sites (such as YouTube and LinkedIn), combined.

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Inc. 500's Social Media Use, 2012 vs 2013 [CHART]

Virtually all – 95% – of the 2013 Inc. 500 companies are using at least one major social media tool.

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2014 Social Landscape [INFOGRAPHIC]

Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses.

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College Students Who Would Follow A Brand On Snapchat They Follow Elsewhere, February 2014 [CHART]

77% of college students use Snapchat every day.

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Top Social Networks For Which Young Millennials Have A Profile, February 2014 [CHART]

Approximately 46% of US teens and young adults ages 12 to 24 had used Snapchat.

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US Instagram Users By Age, 2012-2016 [TABLE]

Instagram is still largely limited to a pool of millennial and Gen X users.

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