Online Behavior
American Consumer Spending On Online Deals, 2011-2016 [CHART]
US consumer spending on online deals (e.g. daily deals, instant deals and flash sales) will reach $3.6 billion this year, up from last year’s $1.8 billion.
Read MoreShare Of Barcode Formats, Q1 2012 [CHART]
2D barcodes now make up 76% of all codes processed by ScanLife, which correlates to the abundance of QR Codes in today’s marketing landscape.
Read MoreFood-Related Content That Appeals To Female Bloggers vs. Bland, Ordinary, Everyday Internet Users, May 2012 [CHART]
Recipes are one of the most sought-after pieces of food content online. In a May BlogHer survey, 89% of internet users interested in food content went online for recipes.
Read MoreLeading Multitainment Activities, Q2 2012 [CHART]
Simultaneous usage was more task-based than entertainment-focused.
Read MoreMultitainment By Device Pairs [TABLE]
Devices most often used for entertainment—TVs and tablets—saw the greatest simultaneous usage: 77% of all TV interactions among US connected device users.
Read MoreSMBs Use Of Social To Engage With Customers & Prospects [CHART]
Only 24% of US small businesses, those with between 20 and 99 employees, said they used social media to engage with customers and prospects in a strategic and structured way.
Read MoreMen Are Cheap On Facebook [INFOGRAPHIC]
This infographic by Kenshoo illustrates why it’s better to target men with Facebook ads.
Read MoreKindle Fire vs. Nexus 7 [CHART]
When compared with the success of the Nexus 7, the Kindle Fire HD still has a long way to go in terms of popularity.
Read MoreKindle Fire HD Web Share [CHART]
Less than one week after Amazon unveiled its latest Kindle Fire HD tablet, the device was already occupying about 11% of all Kindle Fire traffic.
Read MoreDigital Advertising Evolution [INFOGRAPHIC]
This infographic by PointRoll provides a timeline of the evolution of digital advertising.
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