Online Behavior
Top Motivations For Social Influencers To Partner With Brands [CHART]
When considering teaming up with a brand, social influencers say they consider a variety of factors, but mainly they just want to be sure the brand’s values line up with their own.
Read MoreMillennials' mCommerce Frequency [CHART]
Many millennial smartphone users in North America and the UK do transact via mobile—whether every day or a few times per week.
Read MoreB2B Responsive Design Penetration [CHART]
B2B firms that sell online are getting more sophisticated about their efforts.
Read MoreEmail Open Rate Optimization [INFOGRAPHIC]
This infographic by Campaigner illustrates tips to optimize your email open rates.
Read MoreSMBs' Use Of Social Media By Platform [CHART]
The use of social media marketing by small and medium-sized businesses (SMBs) in the US continues to grow.
Read MoreTop B2B Marketing Channels [CHART]
Used by almost 9 in 10 respondents, email marketing is the most popular channel used by B2B marketers to acquire customers.
Read MoreHow People React To Spam [CHART]
Faced with a marketing email from a brand they don’t want emails from, US adults are as likely to unsubscribe from the list (41%) as they are to ignore the email (41%).
Read MoreHow People Find Their Favorite TV Shows
Live TV remains the single most common place to watch viewers’ new favorite shows, with 34% saying that’s their viewing source.
Read MoreDigital Transformation Priorities [CHART]
Having a mobile website was the top area of focus among excutives worldwide for digital transformation efforts.
Read MoreTypes Of Analytics CFOs Will Pay For [CHART]
More than half of CFOs said analytics that help their businesses understand customer profitability are likely to receive backing in the next few years.
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