Online Behavior
Millennials & Data Sharing, April 2013 [CHART]
Millennials (18-34) are getting somewhat comfortable with the idea of personal data sharing, at least when it comes with tangible benefits.
Read MoreTime Spent On Multitainment Activity, April 2013 [TABLE]
30-40% of actual TV ad viewing occurred concurrently with mobile device usage.
Read MoreAmericans Liking & Sharing Online Content By Demographic [CHART]
44% of Americans say they share or like online content that others have posted on social media and other online sites.
Read MoreMonthly Average CTR For Q1 2013 By Mobile Device [CHART]
Advertisers devoted roughly three-quarters of their budgets to iOS devices during Q1 2013.
Read MoreMost Valuable Aspects Of Customer Relationship Management Systems, Q3 2012 [CHART]
A significant majority of SMBs see CRMs as a way to manage both marketing and sales campaigns and to centralize customer information.
Read MoreHow People Shared Their Customer Service Experiences, 2013 [CHART]
Customers were more likely to share bad customer service experiences than good ones, no matter what communication channel they used.
Read MoreBeyond Social Media: AP Twitter Hack, Kmart #ShipMyPants & Vibrating Underwear App [PODCAST]
This week: AP Twitterhacked; Kmart’s #ShipMyPants; April Blizzards; Boston Bombing Virtual Witch Hunts & Media Fails; Vibrating Underwear App; Amazon Originals; Cap’N Crunch Late Night; Rookie News Anchor Fail; Shiny New Stuff & Daily Numbers.
Read MoreSocial Media's Purchase Influence Over Mothers, April 2013 [CHART]
Mothers are 20% more likely than the general population to use social media.
Read MorePreferred Social Logins, Q4 2011-Q1 2013 [CHART]
By Q1 2013, Facebook social login use had dropped down to a 46% share, while Google rose to 34%.
Read MoreNetwork TV Streaming & Pay TV, 2011 vs 2012 [CHART]
19% of TV video streamers and downloaders in 2012 reported decreasing service (“cord-slicing”) in the past year.
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