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Online Behavior

Ad Channel Rankings By Reach & Engagement Among Millionaires, May 2014 [TABLE]

Traditional channels represent 4 of the top 5 advertising channels by reach among millionaires, with TV topping the list.

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Blog Post Frequency vs Social Shares By Day Of The Week, May 2014 [CHART]

While just 13% of the more than 1 million blog posts analyzed were published on the weekend, those posts received almost one-third of the data set’s total number of social shares.

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UK Online Video Viewing Share By Device, Q3 2012-Q3 2013 [TABLE]

Smart phones were accounting for a growing proportion of digital video viewing among the general UK population—up from 17% in Q3 2012 to 23% in Q3 2013.

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Frequency Of Mobile Video Viewing In Select Countries, December 2013 [CHART]

37% of UK mobile phone users don’t watch video content on their phones—a proportion almost 10 percentage points higher than the worldwide average.

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American Mobile Coupon Users By Device, 2012-2016 [CHART]

Mobile coupon users will be slightly more likely to redeem a coupon or code via tablet than smartphone in 2014.

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American Mobile Coupon Users As A Percent Of Online Coupon Users, 2012-2016 [CHART]

More than 70% of US adult digital coupon users will redeem a coupon or code on a mobile device for online or offline shopping in 2014.

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American Online Coupon Users, 2012-2016 [CHART]

55.0% of US internet users 18 and older will redeem digital coupons or codes via any device for online or offline shopping at least once in 2014.

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Value Of Excellent Recommendations By Method, April 2014 [CHART]

Recommendations are received with a degree of trust and influence unmatched by any paid media.

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Mobile Share Of Global Transaction Volume By Sector, March 2014 [CHART]

Smart phones (10.9%) and tablets (9.3%) together accounted for more than 1 in 5 payment transactions globally in March.

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Factors That Would Encourage French TV Viewers To Use Video On-Demand, November 2013 [TABLE]

Lowering the price of available movies and series was the biggest factor that would encourage consumers to use VOD services more regularly (37.6% of respondents).

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