Online Behavior
Reasons People Use Their Smart Phone To Follow World Cup, May 2014 [CHART]
Being able to stay in the know about World Cup scores was the top motivation for using their phones.
Read MoreSmart Phone Users & Global Penetration, 2012-2018 [TABLE]
By the end of 2014, it is expected that 1.76 billion people will own and use smart phones monthly, up more than 25% over 2013.
Read MoreProducts United Kingdom Residents Have Never Purchased Online, January 2014 [CHART]
Health and beauty products are among the least popular items for online purchasing.
Read MoreVideo Viewing On Connected Devices, 2013 vs 2014 [CHART]
Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.
Read MoreNetflix Branded Content Examples & Wikipedia's Battle Against Brands [VIDEO]
Episode 53 of the Beyond Social Media show: David Erickson & BL Ochman discuss examples of Netflix branded content efforts & Wikipedia’s battle with brands.
Read MoreUK Mobile Users Who Have Favorable Reactions To Advertising, March 2014 [TABLE]
eMarketer estimates that 80.6% of the entire UK population will be mobile phone users in 2014, while a further 41.1% will use tablets.
Read MoreUS Nonprofit Site Donation Conversion Rates By Sector, 2013 [CHART]
16% increase in monthly site traffic for the US nonprofits studied led to a site donation conversion rate of 0.69%, upping the average visit value to 60 cents.
Read MoreShare Of Online Nonprofit Donations By Sector & Source, 2013 [CHART]
Email open rates, clickthrough rates, page completion rates—and as a result, email response rates—were all down for US nonprofits last year.
Read MoreGlobal Executives' Top Sources Of Industry News, June 2014 [CHART]
A majority of global executives rely on email newsletters for industry-specific news.
Read MoreOnline Video Ad Performance By Age, Q1 2014 [CHART]
Older viewers were more likely to click on video ads than their younger counterparts in Q1.
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