Online Behavior
Purchase Inspiration By Channel [CHART]
Social networks are the most influential online media used by shoppers around the world when finding inspiration for their purchases.
Read MoreSmart Speaker Behavior [CHART]
30% of Smart Speaker owners have purchased an item online using their device, and about 1 in 8 (13%) have ordered food or services.
Read MoreSmart Speaker Ownership, 2018 & 2020 [CHART]
This year, 40.7 million people of any age in the US will use an Amazon Echo at least once a month, equating to two-thirds of smart speaker users.
Read MoreConsumer Actions Prompted By Podcast Ads [CHART]
These are the top actions taken by American mobile users after hearing a podcast ad, according to research conducted by Magid.
Read MoreCryptocurrency Awareness [CHART]
Nearly seven in 10 respondents who owned cryptocurrency said they plan to increase their investment in the next 12 months.
Read MoreGrocery Store Omnichannel Services [TABLE]
Keeping up with technology isn’t the most pressing concern among grocers (that would be labor issues or competitive threats), but it’s definitely on their minds. In fact, it was the third most cited concern in the annual Progressive Grocer survey, up from ninth place last year.
Read More2018 Internet Trends Report by Mary Meeker [PRESENTATION]
The annual anticipation of the release of Mary Meeker’s latest massive Internet Trends report has arrived and along with it, the 294 slides jam-packed with data.
Read MoreOnline Audio vs Podcast Reach, 2000-2018 [CHART]
The popularity of online audio continues to rise. Some 64% of Americans aged 12 and older this year report listening to online audio on a monthly basis, and 89% of those listeners (57% of respondents overall) listen on a weekly basis.
Read MoreMobile vs. Desktop Audiences [CHART]
Website visits are plateauing in the US – and the battle for visitors is increasingly being fought on smartphones. But despite mobile devices capturing the majority of digital minutes, the US still features more desktop than mobile unique visitors.
Read MoreTop Customer Experience Challenges [CHART]
Customer experience (CX) efforts aren’t primarily being held back by lack of strategy or organizational support, but rather from a lack of real-time customer insights and troubles operationalizing the experience.
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