Mobile Marketing
Mobile News Traffic [INFOGRAPHIC]
At the start of 2015, 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers.
Read MoreThe Google Mobile Search Algorithm [INFOGRAPHIC]
This infographic from Sumall illustrates some of the details of Google’s mobile search algorithm change that favors mobile-friendly websites for mobile search visibility.
Read MoreMobile App Advertising Trends, 2014 [CHART]
Mobile application installs grew by 182% between January and December 2014, almost keeping pace with the growth in ad spending of 235%.
Read MoreMobile Share Of Search Traffic By Search Engine, 2013-2014 [TABLE]
Search engine traffic from mobile devices on Yahoo has caught up to that on desktop in North America.
Read MoreHow Mobile Millennials Discover Brands Online, September 2014 [CHART]
On social, Millennials learn about products through peer activity.
Read MoreAmerican Kids' Digital Activities By Age, September 2014 [TABLE]
Nearly six in 10 12-to-14-year-olds in the US said they ‘play games or apps on any kind of electronic device’ at least five days a week.
Read MoreHow People Feel About Paying With Wearable Devices, December 2014 [CHART]
The wearables explosion is ticking closer, particularly with the release of the Apple Watch, and estimates for the market are huge.
Read MoreCustomer Experience Optimization, March 2015 [CHART]
Customer experience has been tabbed marketers’ most exciting opportunity this year.
Read MoreConsumer Interest In New Online Tools & Services, March 2015 [CHART]
Consumers are more likely to be using digital devices and apps that track their own habits and activities than those that track data from things they own.
Read MoreDevices People Use To Search For Local Info, March 2015 [CHART]
Some 49% of US adults point to their smartphone as the device they most commonly use when looking for local information online.
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