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Mobile Marketing

How Millennials Find Online Videos, February 2015 [CHART]

Millennials don’t find videos; videos find them.

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Social Network Usage Share By Site & Age, December 2014 [CHART]

This year, 95.0% of 18-to-24-year-old internet users in the US will log on to a social network via any device at least once per month.

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Global Smart Watch Shipments, 2014-2020 [TABLE]

Smart watch shipments are expected to grow rapidly in 2015 on the back of recent product launches from well-known players such as Apple, Samsung and Sony.

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Frequency Of Prestige Brand Instagram Posts & Engagement, Q4 2013-Q4 2014 [TABLE]

Instagram presents brands with an audience that’s enthusiastic about engagement.

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Brand Adoption Of Instagram By Industry, Q1 2015 [CHART]

Brand Adoption of Instagram: Just 23% of US brands had an account on Instagram.

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Teen Access To Consumer Electronic Devices, April 2015 [TABLE]

Some 87% of teens aged 13-17 own or have access to a desktop or laptop computer, while 81% have access to a gaming console.

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Financial Services Customer Experience Channel Priorities, April 2015 [CHART]

Public desktop websites are a greater priority than smartphone apps or public mobile sites when it comes to providing a consistent customer experience.

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Frequency With Which Millennials Check Social For News [TABLE]

57% of US millennials checked Facebook at least once a day to get news and information.

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Top Mobile Content Consumed By Physicians

Specialty-specific or clinical content was the leading type viewed via mobile by US physicians.

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Mobile Physicians, 2012-2015 [CHART]

Among US physicians polled, 84% reported using smartphones for professional purposes.

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