Mobile Marketing
Social Networks From Which Marketers Cross-Post To Twitter, Q2 2013 [CHART]
52% OF marketers cross-posted content to Twitter from from Instagram, 34% from foursquare, 27% from Vine, and 25% from LinkedIn.
Read MoreEmail Overload & Mobile Opens, July 2013 [TABLE]
1 in 10 respondents said they dealt with more than 300 emails a day, with close to one-third of those saying that marketing and promotional emails accounted for at least three-quarters of their emails.
Read MoreMultitainment Activity, July 2013 [CHART]
TV viewers frequently multitask, and while multitasking activities are varied, they often involve a second screen.
Read MoreAmericans' Small-Ticket Cutbacks, November 2012 vs. June 2013 [CHART]
More Americans are saving money by cutting out small-ticket expenses ranging from print subscriptions to cable TV services.
Read MoreReasons People Use Brand Apps Regularly, July 2013 [CHART]
On average, 51% of people regularly use brand apps to keep informed about the brand, product, store or company (43%) and to get discounts and coupons (41%).
Read MoreMost Common Tablet Activities By Age, July 2013 [CHART]
While young (18-29), middle-aged (30-49) and and older (50-64) tablet users display strikingly similar levels of use of their devices, they sometimes differ when it comes to their preferred activities.
Read MoreSocial Media Influence Over Female Fashionistas & Social Shoppers, July 2013 [CHART]
Blogs and message boards are fashionistas’ most influential social property when making buying decisions.
Read MoreCoupon Users By Source & Age, July 2013 [CHART]
Younger coupon users are more likely than their older counterparts to obtain coupons through social and mobile channels.
Read MoreTop Analytics Tools Companies Pay For Worldwide, 2012 & 2013 [TABLE]
Fewer marketers were interested in customer survey data and third-party market research.
Read MoreTop Social Sharing Channels By Industry, Q2 2013 [TABLE]
Gigya, a social login application platform, found in Q2 2013 that Facebook dominated social sharing overall for nearly all industries.
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